Head of Sales

About the role

We are seeking an experienced and results‑driven Head of Sales to lead our commercial operations in Malawi, focusing on electric mobility and expanding rider acquisition, dealer and distributor partnerships.

Key responsibilities

• Develop and execute the sales strategy to achieve revenue, market share and growth objectives, identifying market opportunities and expanding the customer base.
• Lead, coach and develop a high‑performing electric motorbike sales team, setting targets, KPIs and performance frameworks.
• Build and manage relationships with rider associations, fleet operators, delivery companies and other transport sector stakeholders to accelerate electric motorcycle adoption.
• Work with financing partners to design and manage rider financing and credit programmes, monitoring performance and repayment trends.
• Establish, manage and grow dealership and distributor networks across Malawi, ensuring sales performance and customer service standards.
• Collaborate with service and operations teams to improve after‑sales service, customer satisfaction, retention and loyalty.
• Lead sales forecasting, pipeline management and CRM data maintenance to support business planning and informed decisions.

Required profile

• Bachelor’s degree in Business Administration, Sales, Marketing, Economics or a related field.
• 8‑10 years of progressive sales experience, including at least 4 years in a senior sales leadership role.
• Deep knowledge of the Malawi 2‑wheeler industry and an established network within the local motorcycle, mobility or automotive sectors.
• Proven experience managing dealership and distributor networks and delivering ambitious growth targets.
• Experience with rider financing, credit products or asset financing solutions.

Required skills

• Proficiency with CRM systems for customer and sales data management.
• Expertise in sales forecasting methodologies and pipeline management.