Communications and Marketing Manager

About the role

World Vision Malawi's strategic communications, marketing and national resource mobilisation function is looking for a Communications and Marketing Manager. The role builds private-sector and commercial partnerships, leads donor and Support Office engagement, brand and visibility, impact storytelling and the digital presence, and manages the communications team. It is a local fixed-term position.

Key responsibilities

• National Resource Mobilisation: set up and run a National Resource Mobilisation Unit, identify and assess private-sector and commercial prospects, maintain a prioritised pipeline, and turn priorities into costed partnership offers and proposals with Technical Advisors, implementation teams and Finance
• Communications strategy: lead the country communications and marketing strategy, annual plan and positioning, and develop audience-specific messages and materials for donors, government, the private sector and Support Offices
• Brand and events: keep brand standards and a library of approved materials, and lead communications for project launches, Chosen events and campaigns, including coordination of media engagement and event approvals
• Donor and Support Office: lead donor communications and visibility, coordinate Vision Trips and Chosen Trips, and ensure donor visibility commitments are met
• Digital content: oversee content, stories, photos, videos, case studies, website content and social media, maintain an editorial calendar and ensure consent, safeguarding, dignity, privacy and data protection standards
• Team leadership: provide line management and technical leadership to Communications Officers, coach staff, manage performance and wellbeing, and forecast and monitor expenditure

Required profile

• Bachelor's degree in communications, marketing, journalism, public relations, business, development studies or a related discipline; a postgraduate qualification or equivalent experience is an advantage
• At least seven years of progressively responsible experience in communications, marketing, PR, resource mobilisation or strategic partnerships, including audience-specific communications and donor/private-sector engagement
• At least three years supervising or coaching staff, coordinating cross-functional work and managing communications plans or budgets
• Experience in an NGO, humanitarian or development organisation and knowledge of Malawi's media, government and private-sector environment
• Familiarity with CSR/ESG partnerships, donor visibility, digital analytics, consent-based storytelling and safeguarding

Required skills

• Clear written content and oversight of digital, photo, video and event communications
• Strong editing, project management, relationship-building and presentation skills